waar de Perspectivity Challenge is gespeeld
The global fashion industry is facing growing pressure to transform. Through play, The Fashion Challenge reveals just how complex and urgent this transition is. Participants don’t just talk about sustainability — they experience what it means to make it work in a competitive world. Will your brand prioritise short-term success, or invest in long-term impact? And how will your choices affect others in the industry? The fashion Challenge a serious game about entrepreneurship, sustainability, and tough trade-offs in the global fashion industry.
Players step into the shoes of fashion entrepreneurs and fashion industry leaders, each running their own brand in a competitive and ever-changing industry. Over the course of 10 simulated “years” (rounds), they must grow their business, navigate dilemmas, manage limited resources, and respond to emerging sector-wide crises — all while staying ahead of their competitors. But there’s a twist: every business decision has social and environmental consequences.
In The Fashion Challenge, players choose their strategy. Fast fashion delivers quick revenue. But leads to environmental degradation, poor labour conditions and reputational risk. On the other hand, slow fashion is sustainable and ethical, but slower to generate profits.

Each enterprise is part of a broader textile sector. Player actions influence not only their own outcomes, but also those of others. Collective overproduction, waste, or unethical practices can lead to large-scale disasters — from polluted water to reputational damage across the sector. On the other hand, strong collaboration can open up shared opportunities and prevent systemic collapse.
The Fashion Challenge is a simulation designed for learning by doing. It develops real-world skills like:
Students, educators, professionals, and sector stakeholders — especially in entrepreneurship, sustainability, fashion, or supply chain management.
waar de Perspectivity Challenge is gespeeld
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waar de Perspectivity Challenge is gespeeld